Faculty Profile

Rahman, Khandoker Mahmudur, Ph.D.

Associate ProfessorEmail : mahmud_edu@bus.uiu.ac.bd

  • PhD in Consumer & Market Analysis, Universiti Utara Malaysia (AACSB accredited)
  • Master of Science, Texas A&M University, College Station, Texas, USA
  • Master of Business Administration in Marketing, Institute of Business Administration, University of Dhaka
  • Bachelor of Commerce, Under University of Dhaka

Scopus/ISI ranked Journals:

  • Rahman, K. M. & Noor, N. A. M. (2016). In search of a model explaining organic food purchase behavior: The overlooked story of Montano and Kasprzyk’s integrated behavior model. British Food Journal, 118(12), 2911-2930.
  • Rahman, K. M., & Noor, N. A. M. (2016). Exploring Organic Food Purchase Intention in Bangladesh: An Evaluation by Using the Theory of Planned Behavior. International Business Management, 10(18), 4292-4300.

Peer Reviewed Journals:

  • Rahman, K. M., & Noor, N. A. M. (2016). Evaluating Gaps in Consumer Behavior Research on Organic Foods: A Critical Literature Review under Bangladesh Context. Journal of Marketing and Consumer Behaviour in Emerging Markets, University of Warsaw, 1(3), 45-50.
  • Noor, N. A. M., & Rahman, K. (2016). Exploring The Impact Of Use And Non-Use Value On Behavioral Intention To Purchase Organic Foods: Evidence From A Developing Country’s Context. Sains Humanika, 8(4-2).
  • Rahman, K. M., & Haque, M. (2011). Exploring price sensitivity of a green brand: a consumers’ perspective. World Review of Business Research, 1(2), 84
  • Rahman, K., Rummana, R., Jinia, J. (2008), Social Innovation: Making Mobile Phone Work for the Poor, AIUB Journal of Business & Economics, Vol. 7, no. 2.

Book Chapters:

  • Rahman, K. (2016), Strategic Planning and Marketing Models . In Andaleeb, S.S. and Hasan, K. (Editors), Strategic Marketing Management in Asia: Case Studies and Lessons across Industries, 1st ed., Emerald Group Publishing Limited.
  • Rahman, K. (2016), Packaging. In Andaleeb, S.S. and Hasan, K. (Editors), Strategic Marketing Management in Asia: Case Studies and Lessons across Industries, 1st ed., Emerald Group Publishing Limited.
  • Rahman, K. (2009), Discover the Herbal Frontier. In Marketing Practices In Developing Economy: Cases From South Asia, Dholakia, Anwar & Hasan (Editors), Prentice Hall India.
  • Sultana, S., Rahman, K., Rummana, R. (2009), Development of Women’s Education In Bangladesh. In Women Education and Development: Perspectives, Issues and Concerns, Rajarshy Roy (Editor), Shipra Publications, India.

Conference Papers:

  • Rahman, K. M., Ahmmed, K. (2016), Empirical Evaluation of a Trust-based Behavioral Model in Predicting Online Purchase Intention, 14th Asian Business Research Conference, Dhaka, Bangladesh.
  • Rahman, K. M. (2010), Application of Kansei Engineering in Internal Branding: A Fusion Approach, ANQ Congress, Delhi, India. (Received Best Paper award)
  • Rahman, K. M. (2009), Value Addition through Voluntary Environment Management System (EMS) in Organization, ANQ Congress, Tokyo, Japan.
  • Rummana, R., Rahman, K. M., Aziz, S., & Nishat, B. (2008), Urban Pollution in Dhaka City: A Tri-partite Qualitative Model for Alleviation and Prevention. In Proceedings: International Conference on Sustainable Urban Environmental Practices (p. 297), Chiang Mai, Thailand.
  • Rahman, K. M. (2008), Bi-Dimensional Behavior Modeling for Quality Enhancement of Employee Performance, ANQ Congress, Bankok, Thailand.

  • Fulbright Fellow, US Department of State, Bureau of Educational and Cultural Affairs
  • Post-Graduate Research Fellowship, PhD program, Universiti Utara Malaysia
  • Best Paper Award, 14th Asian Business Research Conference, 2016, Dhaka, Bangladesh
  • Best Paper Award, 4th Asian Business Research Conference, 2010, Dhaka,  Bangladesh
  • Best Paper Award, Asian Network for Quality (ANQ) Congress, 2010, Delhi, India