Faculty Profile

Alam, Mirza Mohammad Didarul

Associate Professor - MarketingEmail : mirza@bus.uiu.ac.bd

Post Graduate Diploma in Research Methodology (PGDRM)

Institution : Institute of Business and Economic Research, UIU

Status           : Partially done (program was closed)

 

Master of Business Administration (MBA)

Institution           : University of Dhaka

Faculty               : Business Studies

Department        : Marketing

Result                 : CGPA-3.89 (based on 4 point scale)

Year                    : 2003 (held in 2005)

     

Bachelor of Business Administration (BBA)

Institution           : University of Dhaka

Faculty               : Business Studies

Department        : Marketing

Result                 : CGPA-3.94 (based on 4 point scale)

Year                    : 2002 (held in 2004)

Now I am serving the United International University as an assistant professor from June 01, 2009 to till date.

I was working for United International University as a senior lecturer from February 01, 2009 to May 31, 2009.

I was working as a lecturer in Stamford University Bangladesh from  April 01, 2006 to January 31, 2009..

I was working for Reckitt Benckiser (Bangladesh) Limited as a Territory Sales Manager (TSM) from September 25, 2005 to March  31, 2006.

 

Publication

A conference paper presented in International Conference on Business and Industrial Research (ICBIR, Bangkok, 2014) titled “Factors Affecting Consumer’s Adoption of Mobile Banking in Bangladesh: An Empirical Study”.

Shafiullah Md., Alam, Mirza M.D., Quader, F., (2011), “Practices of Performance Management System in Bangladesh: An Empirical Study among Three Different Industries”, Easter University Journal, vol. 3 (1), pp 55- 68.

Ashraf, A.M., Alam, Mirza M.D., Noor, S.I., (2010), “The Influence of Privacy and Trust on the Adoption of Internet Banking in Bangladesh”, Malaysian Management Journal (MMJ), vol. 14, pp 33-48.

A conference paper presented in Asian Network for Quality Congress (ANQ, Delhi, 2010) titled “Comparative Study of Library Service Quality in Bangladesh: A focus on Public vs. Private Universities”.

Kabir, M.R., Alam, Mirza M.D., Alam, Z., (2009), “Factors determining the Customer Satisfaction & Loyalty: A study of GSM Mobile Telecommunication Industry in Bangladesh”, ASA University Review, Bangladesh, vol. 3(2), pp 147-156.

Begum, R., Momotaz, S.N., Alam, Mirza M.D., (2008), “An Analysis of Service Gap of Local Customized Software Developers in Bangladesh: An Empirical Study on Retail Stores”, Dhaka University Journal of Business Studies, vol. XXIX (2), pp 89-122.

Kabir, M.R., Alam, Mirza M.D., Haque, M.M., (2008), “Passengers’ Perception towards Quality of Public Transport Services: A Study of Private Bus Service in Dhaka City”, Stamford Journal of Business Studies, vol. 3(1), pp 41-47.

Alam, Mirza M.D., Momotaz, S.N., (2008), “Analysis of End-Users’ Expectation and Perception of Service Quality of Software Service Providers: An Empirical Study on Diagnostic Centers in Dhaka City”, DU Journal of Marketing, vol. XI, pp 75-87.

Kabir, R., Alam, Mirza M.D., Babu, M.M., (2007), Extent of Satisfaction for Service Quality of Libraries: A Survey of Private University Students in Bangladesh”. Stamford Journal of Business Studies, vol. 2(2), pp 58-65.

Awarded with Junior Scholarship

Awarded with HSC Scholarship

Included in the Dean’s Merit List for BBA result

Included in the Dean’s Honors List for seven semesters out of eight semesters during BBA program.

I was the advisor of “Photography & Journalism Club” and “Business Club” at UIU. I am also engaged with “Biswa Sahitta Kendra”.