Dr. Md. Shariful Alam

Professor , School of Business & Economics (SoBE)

ROOM: 216

PABX: 5102

Email: shariful@bus.uiu.ac.bd


Doctor of Philosophy(PhD)

Year of passing: 2013

Result: Marks obtained 91.80%

Faculty: Management School

Institution: Wuhan University of Technology

Wuhan, P.R.China

Masters of Business Administration (MBA)

Duration : 03 Years

Year of passing : 2008

Result : Marks obtained 88.10%

Faculty : Management School

Institution : Wuhan University of Technology

Wuhan, P.R.China


Bachelor of Business Administration (BBA)

 Duration: 04 Years (08 Semesters)

Year of passing : 2004

Result: CGPA-3.78 (out of 4.00),

Department: Marketing, Faculty of Business Studies

Institution: University of Dhaka

Diploma in Chinese Language

Year of passing                        :           2010

Result                           :           Marks obtained 89%

Faculty                         :           Center of Teaching Chinese

Institution                      :           Wuhan University of Technology

Wuhan, P.R.China

Higher Secondary Certificate (HSC)

 Year                             :           Examination-1998

Group                           :           Commerce

Result                           :           1st division, 2nd position in combined merit list(Marks obtained: 80.60%)

Institution                      :           Govt. M.M. City College, Khulna


Secondary School Certificate (SSC)

 Year                             :           Examination-1996

Group                           :           Social Science

Result                           :           1st division, 8th position in combined merit list (Marks obtained: 84.20%)

Institution                      :           St. Joseph’s High School, Khulna

Research Interest

Service Marketing, Service Quality, Brand Management, Consumer Behavior, Tourism.


Asst. Professor in School of Business and Economics, United International University since 2013

Lecturer in School of Business, Presidency University from 2008 to 2012


Journal Papers


Green finance continuance behavior: the role of satisfaction, social supports, environmental consciousness, green bank marketing initiatives and psychological reactance

Publication: Management of Environmental Quality: An International Journal

Author List: Md. Abdul Ahad Mia, Md. Al Amin, Mohammed Masum Iqbal, Tapas Bala, Md. Shariful Alam,


Understanding the predictors of rural customers’ continuance intention toward mobile banking services applications during the covid-19 pandemic

Publication: Journal of Global Marketing

Author List: Md. Al Amin, Md. Shamsul Arefin, Tareq Faizur Rasul, Md. Shariful Alam,

Employer safety obligations, safety climate, and safety behaviors in the ready-made garment context in Bangladesh

Publication: Journal of Safety Research

Author List: Md. Shariful Alam,


Tourist Environmentally Responsible Behavior and Satisfaction; Study on the World’s Longest Natural Sea Beach, Cox’s Bazar, Bangladesh

Publication: Sustainability

Author List: Imran Hossain, Md Sahabuddin, Md. Nekmahmud, Qingmei Tan, Md. Shariful Alam,